While such impact scores have their merits for the authors themselves — whose paychecks, reputations, grants, and very careers notoriously depend on the journals they reach and the citations received in their wake — those types of quantitative metrics only tell half the story for Medical Affairs professionals
At a high level, providers are concerned with two primary considerations: cost and quality.
For MSLs, saving on the time required to prepare for each scientific engagement and being able to validate efforts, will be essential. For leadership and management, the math can be exceptionally clear.
From Headquarters to Field Medical teams, accessing current data and metrics that matter is allowing Medical Affairs to make data-based decisions more efficiently and more accurately than ever before
When you’re looking to position therapeutics against alternatives, it pays to know what matters most to stakeholders