With medical literature, it’s not only important to access the information from the tens of thousands of global sources, but to understand the historical context as well.
From Headquarters to Field Medical teams, accessing current data and metrics that matter is allowing Medical Affairs to make data-based decisions more efficiently and more accurately than ever before
Data gathering and analysis of medical conference data can provide a clear, strategic view and help the industry save time and money and align day-to-day goals with big-picture outcomes.
The problem is that commercial metrics – the measurements used by marketing and sales – don’t apply to the complex dynamics of Medical Affairs
Recently, Arizona became the first of what may be a growing number of states to allow pharmaceutical companies to promote off-label use of their drugs. Here are some issues Medical Affairs departments should consider